PRIVACY POLICY


The Branding Blueprint — Privacy Policy Last updated: [Insert Date] This Privacy Policy explains how ISY MUSIC trading as "The Branding Blueprint" ("Business", "we", "us", "our") collects, uses, discloses, and protects the personal information of students, prospective students, and website visitors ("you") in connection with our course, coaching, and related digital products and services (the "Course"). We are committed to handling your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). If you are located outside Australia, additional rights that apply to you under your local law (for example, the EU General Data Protection Regulation) are set out in Section 10.

  1. Who We Are Business name: ISY MUSIC trading as "The Branding Blueprint" ABN: 74 725 134 535 Contact email: artistonboarding@thebrandingblueprint.com.au Business location: Brisbane, Queensland, Australia
  1. Information We Collect We collect personal information in the following ways: Directly from you — when you enrol in the Course, sign up to a waitlist, opt into an email list, book a call, message us, or complete self-discovery exercises inside the BB Co-Pilot tool. Automatically — through cookies and analytics tools when you visit our website or sales pages. From third-party platforms — such as our CRM, payment processor, and email marketing platform, when they pass us information generated by your interactions with those tools. The types of personal information we may collect include: Name, email address, and phone number Billing and payment details (processed by our payment processor — we do not store full card numbers) Course progress, responses to self-discovery prompts, and content you submit inside the Course or the BB Co-Pilot GPT Communications you send us (emails, DMs, support requests, testimonials) Technical data such as IP address, browser type, and device information
  1. How We Use Your Information We use your personal information to: Provide access to the Course and deliver its content, materials, and support Process payments and manage enrolments, including payment plans Personalise your experience inside the Course and the BB Co-Pilot GPT Send you Course updates, reminders, and related communications Send marketing communications about future offers, where you have opted in (you can unsubscribe at any time) Follow up with prospective students and manage segmentation via our CRM Improve our Course content, website, and marketing based on aggregated, de-identified data Meet legal, accounting, and regulatory obligations
  1. Tools and Third Parties We Use To operate the Course, we rely on a small number of third-party platforms. Each processes personal information under its own privacy policy and security practices: CRM & follow-up (GoHighLevel) — stores contact details, segmentation tags, and manages automated follow-up communications. BB Co-Pilot (custom GPT) — used by students for self-discovery exercises inside the Course; responses you enter may be processed by the underlying AI provider to generate output. Payment processor — [Insert provider, e.g. Stripe/PayPal] — processes payments securely; we do not receive or store your full card details. Email marketing platform — [Insert provider] — used to send newsletters, Course communications, and marketing emails. We only share personal information with these providers to the extent necessary for them to perform their function for us, and we do not sell your personal information to third parties.
  1. Cookies and Analytics Our website may use cookies and similar tracking technologies (such as website analytics and advertising pixels) to understand how visitors use our site and to improve our marketing. You can control or disable cookies through your browser settings, though this may affect site functionality.
  1. Data Storage and Security We take reasonable steps to protect the personal information we hold from misuse, interference, loss, and unauthorised access, modification, or disclosure. This includes restricting access to personal information to those who need it to deliver the Course, and relying on reputable third-party platforms with their own security safeguards. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security of information transmitted to us.
  1. Data Retention We retain personal information for as long as necessary to provide the Course, maintain our business records, and comply with legal and accounting obligations. Where information is no longer needed, we take reasonable steps to delete or de-identify it.
  1. Your Rights Subject to applicable law, you have the right to: Request access to the personal information we hold about you Request correction of inaccurate or outdated information Withdraw consent to marketing communications at any time Request deletion of your personal information, where we are not required to retain it Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe we have mishandled your personal information To exercise any of these rights, contact us using the details in Section 1.
  1. Children's Privacy The Course is intended for adults. We do not knowingly collect personal information from children under the age of 18. If you believe a child has provided us with personal information, please contact us so we can remove it.
  1. International Visitors If you access our website or Course from outside Australia, your personal information may be processed in Australia or in other countries where our third-party providers operate. Where required by law (for example, under the GDPR for EU/UK visitors), we will rely on an appropriate legal basis for processing and honour any additional rights you may have, such as data portability or objection to processing.
  1. Changes to This Policy We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated version will be posted with a revised "Last updated" date. Continued use of the Course after changes take effect constitutes acceptance of the updated policy.

Contact Us If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at: ISY MUSIC trading as "The Branding Blueprint" Email: artistonboarding@thebrandingblueprint.com.au Location: Brisbane, Queensland, Australia